Bostik, a world-class leader in sealing bonding technologies, wanted to establish their sales team as professionally recognised, whilst using the Apprenticeship Levy. Learn how our Level 4 Sales Executive Apprenticeship supported them.
Bostik is predominantly a manufacturer for adhesive sealants, within industries ranging from construction to medical.
In 2019, Bostik’s HR Director, Andy Bason, explored how they could benefit from the Apprenticeship Levy. Whilst he was talking to a few training providers, BMS Progress’ Managing Director, David Bill, got in touch.
Here, Andy shares why he chose BMS Progress, and how we’ve helped them to reach their sales training goals.
We were paying a large sum of money to the Apprenticeship Levy, so we were keen to maximise on this.
We wanted our entire sales team to have the same level of skills, knowledge and behaviour – wherever they were in the UK.
Training has always been core to us, so it was instinct to flip this to utilise our apprenticeship levy funds where possible.
BMS Progress is one of top sales training providers, and they’re such a strong ambassador for it. They drive home its importance, and this really resonated with me.
David took the time to understand Bostik and what we wanted from a training provider. This meant they could deliver a programme that was in line with our team’s development.
BMS Progress made it clear they would act on feedback. The modules could be more meaningful as they would embed specific behaviours that reflect Bostik.
Their relevant, quality content boosted the team’s performance. Learners put theory into practice, and improved and developed themselves too – growing as individuals and professionals.
The development coaches were great at supporting our learners, providing constructive feedback to help them improve. They engaged with them and the line manager to ensure all deadlines were met.
A few employees who completed the level 4 sales executive apprenticeship have been promoted. Going forward, we imagine some opportunities in our sales team will require individuals to undertake the apprenticeship.
Despite the circumstances, the last couple of years have been really successful for Bostik. Our commercial team has received great anecdotal feedback and is highly regarded in the industry, so we’re definitely maximising on the levy.
Want to find out more? Whether it’s about a specific programme, apprenticeship standard or just about us and how we work, our team is always on hand to help. Simply get in touch using the button below and we will endeavour to answer your questions.
Looking to tackle a business challenge? Develop and evolve employees? Enhance performance across the board? Find out more about our sales training and manager coaching courses.
Want to take advantage of the Apprenticeship Levy, or simply foster the next generation of talent? You’ll need to ensure that the curriculum is tailored to your needs and aligned with your values.
